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Post by bot on Jun 9, 2007 20:34:59 GMT -8
Xbox 360 price cuts coming before Christmas? read at source> blogs.business2.com/utilitybelt/2007/06/xbox_360_price_.html Microsoft (MSFT) realizes that $199 is the "sweet spot" for console pricing, and that Nintendo did a "good job" pricing the Wii at $249, Bloomberg reports, quoting David Hufford, a director of Xbox product management. The Bloomberg piece also says: Microsoft Corp. has won over 20-year- old gamers, who spend hours a day launching rockets and firing plasma guns on the company's Xbox 360. Now it wants their moms. To lure them, the world's largest software maker says it plans to add more family games and redo retail displays to make the children's titles easier to find. It also may cut the Xbox price, which is as high as $399, analysts say.
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